Senior Manager Email Marketing
Company: VirtualVocations
Location: Naperville
Posted on: October 17, 2024
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Job Description:
A company is looking for a Senior Manager, Email Marketing
responsible for end-to-end ownership of the Lifecycle program.
Key Responsibilities
Develop and implement comprehensive email marketing strategies
aligned with business goals
Lead the creation and execution of email campaigns across the
customer lifecycle
Analyze email performance metrics to continuously improve campaign
effectiveness and ROI
Required Qualifications
Bachelor's degree in Marketing, Business, or a related field
7+ years of experience in email marketing for D2C businesses, with
at least 3 years in a leadership role
Proficiency in D2C-focused email marketing platforms such as
Iterable, Braze, or Customer.io
Strong background in experimentation and conversion rate
optimization
Working knowledge of HTML and CSS
Keywords: VirtualVocations, DeKalb , Senior Manager Email Marketing, Advertising , Naperville, Illinois
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